Insight Selling
Imagine if...
your sales team was able to offer unique insight to their customers, providing them a clearer understanding of information to help make their decisions easier.
By the time a customer now engages a salesperson, they’re already 60% of the way through their buying cycle, because they’ve done most of their research online. Therefore, they don’t need more information from a salesperson. What they need is insight into what the information means. When our Strategic Selling Solutions deliver insights, they shock customers by breaking their thought patterns, and then they rescue customers by replacing the broken pattern with one that is new and improved.
With our program, you will be able to accomplish:
• Helping clients validate, clarify, deepen, and reframe their thinking around how to address challenges and opportunities in order to reach their goals and objectives
• Differentiate the seller by bringing personal value to the client’s buying experience
• Generate interest in the seller’s capabilities
• Influence decision criteria to align to the seller’s distinct competitive advantage
Sellers that bring worthwhile ideas to the table make a big difference in results for their buyers… and themselves!